Alternative measures:
-Language of materials
-Transaction type (in person, by phone, etc)
-Age of user
-Library location of activity
-User activity
-Computer software used
-Number of users in activity
By using these alternative measures, instead of relying solely on circulation data, a better sense of the actual library use can be gained. Library management will learn where to invest more time and effort in the library and administration can better appropriate funding to areas of the library that need it. These alternative measures can help to make the library more effective and more appealing to what the public is actually interested in using the library for.
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